OYO Hotels and Homes aims at expanding its footprint in the state of Bihar by investing in infrastructure and talent after buoyed by its success there. It launched its operations four years ago in the state.
This
investment will create 700 jobs in the hospitality sector in the coming six
months, as said by an top company official.
In a statement Aditya Ghosh, CEO, India and South Asia, OYO
Hotels and Homes, said.
“Bihar is an important market for us and has been performing well since
launch. We will continue to invest in expanding our footprint and serve
thousands of customers in Patna,”
He said, “Since our launch in Patna in August 2015, we’ve worked closely with small and independent hotel owners and utilised our deep expertise in standardising amenities and guest experiences to empower them as better hospitality players”.
Ghosh said, OYO’s presence in Bihar includes 28 cities including Patna, Bodhgaya, Muzaffarpur, Purnea, and Bhagalpur among others. “We have all the six brands from the OYO portfolio in Bihar currently – OYO Rooms, OYO Townhouse, SilverKey, Collection O, Capital O, Palette Resorts.Next year, we aim to strengthen these partnerships and support the states vision while continuously creating and delivering outstanding opportunities for business growth, fostering all-round socio-economic development for the state and its people”, he added.
Disclosing the company’s aggressive growth plans in the state, Ghosh said: “We aim at expanding our room count across the state from 5,200 plus to 6,000 plus by the end of 2019.’’
At present, Patna, Bodhgaya, Muzaffarpur, Purnea, and Bhagalpur
are among the top-performing clusters in Bihar, hosting the highest number of
guests. The company aims to double its efforts in delivering a high-quality and
trusted hospitality experience to guests as well as drive higher yields for
asset owners in Bihar, he added.
