Assam’s ‘Tea & Tee Tourism’: A Unique Concept To Woo Tourists Influx

‘Tea & Tee’ a very distinctive concept of Assam Tourism Department Corporation (ATDC) which is under progress that clubs tea tourism along with golf tourism. This model was revealed by ATDC Chairman, Jayanta Malla Baruah on the sidelines of a three-city roadshow that travelled to Ahmedabad, Pune and finally Mumbai.

The roadshow was a jointly being organised by Department of Tourism, Govt of Assam in association with India Tourism, Mumbai (Ministry of Tourism, Government of India). Chandan Brahma, Honourable Tourism Minister, Assam who piloted the event along with 36 tour operators from the state who were participating in the roadshow.

Giving details about the new concept Baruah explains, “Assam is a small state but we have more than 22 golf courses that are world-class with nine-hole and 18-hole courses. If we include the small ones, it is more than 30 golf courses. A lot of these are located inside tea estates that also have tea bungalows that are unique to Assam.” Emphasizing the growing numbers to the state, he added,Assam has received more than 60 lakh domestic tourists in 2018-19 where as FTAs during the same period was around 41,000-plus. “We are expecting to cross 50,000 FTAs this year and at least 70-75K in domestic tourists,” he said.
As reported, the state government of Assam has sanctioned INR 300 crore to state Tourism to facilitate promoting the state as a world-class tourist destination. Recently Sarbananda Sonowal, Chief Minister of Assam, tweeted to announce its decision and also revealed that the government is brainstorming to host Filmfare Awards in Guwahati for the first time.

Leave a Reply

Your email address will not be published. Required fields are marked *

error: Content is protected !!